And to Kick-off the new App Center, Mobile Fringe is offering a free mall app to one lucky winner!

Simply scan the QR code with your smartphone or go to our website and fill in your information to win an iPhone app for your shopping center.  “This is an exciting time for our current and future clients.  App Center 2.0 is the future of digital marketing management and we have it today.” said Steve Sorge, CEO, Mobile Fringe.  “There is no better way to celebrate than to give one lucky mall a free iPhone app on this innovative platform” (contest terms apply)

CLICK HERE to watch a sneak peak of App Center 2.0

From improved navigation to one push promotions scheduling and an updated look, the new Mobile Fringe App Center 2.0 gives you more powerful tools for promotions, store information changes, organization, image adjustments, usage reports, social integration and more.

App Center 2.0 Is Here!
The updated App Center log in dashboard has a clean lay out with quick glance app download stats sitting neatly along the right side.  Easily select one of the three most used features, customized for your account, centered on the dashboard, saving you valuable time to make quick changes.

Each new page loads with ease and speed emphasizing the content layout forms which are more user friendly to enter, change and submit promotions and store modifications including simplified image upload.

Got promotions? Our robust 2.0 promotion campaign manager maintains the flexibility for you to control the content and timing of your promotion as in v1.0, now you may even call it brilliant with the new intelligent Promotion Premium features that make your life easier and give you more flexibility.

In summary, the key features for the new App Center 2.0 include:
• A Complete Digital campaign manager
• User navigation improvements
• Analytic/statistical reporting for app usage
• Push notifications that are timed and with multiple devices
• VIP Promotions with promo codes
• Ability to manage multiple properties
• Scheduled promotions
For more information, contact us directly to assist you with transition to the new Mobile Fringe App Center 2.0!

Be sure to come and say hello to us in the Social Pavilion, or swing by booth #1227.

Mobile Fringe is a leader in mobile consulting and software (Apps, LBS, HTML5, Mobile Web, mCommerce). We unlock the potential of mobile for your business. Contact us now.

Knowing a users location and being able to specifically send an experience based on that information is going to be the hit of 2011. Location Based Services and Mobile Marketing is no longer something people talk about. It is what we do at Mobile Fringe with our clients. Our Location Based Services and Mobile Marketing is changing what it means to deliver relevant content to a user. This is mobile marketing at the next level.

Native Applications

Web Development

Competencies

Acting as the premiere social media portal for ICSC the new social media app features a one-stop-shop to all ICSC social media feeds. This app advises where the next social media event is taking place, educates industry professionals on how their peers are utilizing social media platforms to enhance their business goals, and provides a direct link to the ICSC YouTube channel; Facebook page; Twitter account; LinkedIn profile; Foursquare page, and ICSC blog.

“We are excited to launch the new social media app and continue to enhance the quality of services provided to our members,” said Jay Starr, senior staff vice president and chief global marketing officer, ICSC. “This app provides the ease and convenience of locating all pertinent ICSC information under one hub,” added Starr.

“Mobile Fringe has a keen understanding of the shopping center industry and it is our goal to execute the mission of ICSC and provide the most up to date services to its members,” said Steve Sorge, CEO, Mobile Fringe. “We look forward to expanding upon our current relationship with ICSC and are proud to partner in launching the iPhone app,” Sorge added.

The ICSC social media app is broken down into three sections; conference, agenda, and social media feed. The conference section allows users to view essential conference information such as the location, date of the event, and time it begins. Users can search their local area and plan which events to attend. Under the agenda tab the program of each conference can be found, displaying pertinent details of each presentation or event taking place. The social media feed conveniently connects the ICSC accounts for Facebook, Foursquare, Twitter, LinkedIn, and the ICSC blog.

About ICSC

Founded in 1957, ICSC is the premier global trade association of the shopping center industry. Its more than 55,000 members in over 90 countries include shopping center owners, developers, managers, marketing specialists, investors, retailers and brokers, as well as

academics and public officials. As the global industry trade association, ICSC links with more than 25 national and regional shopping center councils throughout the world. For more information, visit www.icsc.org.

About Mobile Fringe

Mobile Fringe is the leader in retail mobile solutions for shopping centers with a portfolio of valued clients. Mobile Fringe’s innovative solutions for Native Apps, HTML5 Mobile Web, Real-Time Product Search, Location Based Services and mCommerce allows them to provide the most comprehensive mobile strategy. Mobile Fringe has been recognized and awarded by Apple and the International Council of Shopping Centers (ICSC). www.mobilefringe.com

Device Manager, is the leader in Canada for mobile device management solutions for small business. A companies mobile devices are turning into invaluable assets.  Device Manager is a simple solution to protect and safeguard your businesses mobile devices.  With Device Manager a business can Locate, SMS, Track and Alert any of your team’s mobile devices!

For as low as $1 a month we provide you the best business mobile device manager system.  Device Manager is exclusively for Rogers and Fido customers. Visit www.devicemanager.ca for details.

Give Device Manager a try for FREE click here

	Locate any Rogers or Fido device, NO app, No smartphone needed!
	SMS one, a group, or the whole team from any PC or web enabled device.
	Using the Track feature you can follow your Rogers or Fide device anyway in Canada
	Set Location Alerts for when staff enter a specific area like the office or warehouse

Las Vegas mall application one of the first to offer on-site product search for mobile shoppers.

Palo Alto, CA and Toronto, ON (PRWEB) September 20, 2011

Retailigence Corporation, the leading independent provider of local store inventory data, has announced a new alliance with Mobile Fringe; a Toronto based mobile marketing and consulting firm. By combining their capabilities, the two firms can now deliver a unique, turnkey solution for North American shopping centers that greatly enhances their m-commerce offerings for the upcoming holiday season and beyond.

By integrating the Retailigence API, Mobile Fringe can now add on-site product search capabilities to shopping mall applications. This ensures quality foot traffic as well as access to rich purchase intent data for marketing optimization and tenant acquisition purposes. The API is connected to a database of over 6.5M products, many of which are conveniently available at shopping malls across the US and Canada.

“Bringing more foot-traffic to shopping centers and malls has a tremendous benefit to both retailers and the mall owners and operators,” says Retailigence’s Head of Shopping and Lifestyle Centers, Jonathan Taylor. “By partnering with Mobile Fringe, Retailigence can combine the convenience of e-Commerce with the social experience of the mall.”

Mobile Fringe has extensive background in m-commerce and app development. By partnering with Retailigence, the company is now in the unique position to offer a product search solution to retail and shopping center clients. For shopping malls, it is in their best interest to create interactive smartphone applications that not only allow consumers to interact with the property, but also assist them throughout their visit.

“Property management and retailers are the core focus for our mobile marketing company,” states Steve Sorge, CEO Mobile Fringe. “Partnering with Retailigence shows our continued commitment to bring to market the most innovative and elegant solutions for shopping centers. This is an amazing new feature and we are all excited.”

Consumers looking to experience the integration first hand can download the Las Vegas Town Square iPhone Application created by Mobile Fringe. The free download is available in the iTunes app store.

“Town Square is excited to bring product level information to our customers,” said Jaimesen Mapes, Marketing Director, Town Square Las Vegas. “It is something that both supports our retailers and strengthens our position in the market.”

About Mobile Fringe
Mobile Fringe is the leader in retail mobile apps for shopping centers with a portfolio of valued clients in retail property management. Working together with key clients, like Cadillac Fairview, Oxford Properties, Turnberry Associates, Wilmorite, Forest City, Madison Marquette and Primaris REIT that vision has launched the most successful shopping center mobile apps. Mobile Fringe’s apps have been recognized and awarded by Apple and the International Council of Shopping Centers (ICSC). For more information, please visit http://www.mobilefringe.com

About Retailigence
Retailigence is a Data as a Service Platform that aggregates Brands’ and Retailers’ location-based inventory data and makes it available through a wide variety of marketing channels, including the web and mobile application ecosystems. For retailers and brands that want to reach consumers throughout their path-to-purchase, Retailigence provides a one-stop solution to make it easy to connect to these new, fast-growing marketing channels. For more information, please visit http://www.retailigence.com

Media Contacts:
Mike Egan,
Mobile Fringe
+1-866-854-5796 x108
mike(at)mobilefringe(dot)com

Peter Christianson
Retailigence Corporation
+1-650-485-3456
peter(at)retailigence(dot)com

Kingsway Mall Shopping Centre App for iPhone

Mobile Fringe is proud to be Oxford’s partner in launching their Kingsway Mall iPhone app. Kingsway Mall is the a fabulous shopping destination and by downloading our new iPhone app you will never miss out on the action! Never want to miss a Shopping Centre Event? Always want to know when The Gap has a sale? The Kingsway Mall iPhone app has got you covered.

Learn More about Mobile Fringe’s mobile retail platform for the iPhone and all smartphones, and learn how we can help you take your mobile app concept to market from design, development and deployment.

Watch Kingsway Mall App Video

Kingsway App for iPhone App Features

	Easily navigate the whole app, Get the latest promos, search stores with our interactive map and share with all your friends with the social and share feature.
	Store details, promotions and phone numbers are a tap away!
	Find stores easily with our interactive map.  No GPS required.

For Blackberry Lite – click here

Scarborough Town Centre Shopping Centre App for iPhone

Mobile Fringe is proud to be Oxford’s partner in launching their Scarborough Town Centre iPhone app. Scarborough Town Centre is the savvy shopper’s fashion destination and by downloading our new iPhone app you will never miss out on the action! Never want to miss a Shopping Centre Event? Always want to know when The Gap  has a sale? The Scarborough Town Centre iPhone app has got you covered.

Learn More about Mobile Fringe’s mobile retail platform for the iPhone and all smartphones, and learn how we can help you take your mobile app concept to market from design, development and deployment.

Scarborough Town Centre App for iPhone App Features

	Easily navigate on the whole app, Get the latest promos, get movie listings, easily search stores with our interactive map and share with all your friends with the social and share feature.
	Find stores easily with our interactive map with all the details of the store that you are looking for.
	STC Style is a NEW feature that is the ultimate social fashion tool.   Share your style and the store products with other STC users and get their opinion.